Marketing

Course Description: Marketing students will find out what it takes to market a product or service in today's fast-paced business environment. Students will learn the fundamentals of marketing using real-world business examples. Students will learn about buyer behavior, marketing research principles, demand analysis, distribution, financing, pricing, and product management. Marketing is a two-semester course.

Students will be completing coursework and assignments online using www.icevonline. They will also be completing training using HubSpot coursework in InBound Methodology and Inbound Marketing. Once students have completed these courses they will test to receive the certification.

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